You're thinking of opening a candy store. Or, maybe you already have a candy store, but you need some ideas for giving the place a face lift. Whether you've yet to schedule the Grand Opening or you just want to freshen up your existing establishment, below are five tips to help you shop for supplies best suited for your candy store.
Tip #1: Know Your Store
First, you need to get to know your candy store - or the candy store you want to operate. Ask yourself the following questions:
What kind of candy store do you want to operate? Will it have a particular theme, color scheme, or overall "feel"?
How much space will you have to work with inside your store? Will there be room outside the building for outdoor displays?
Will you candy store have any special features? For example, will your business have an area set aside where customers can sit and snack on the candy they've just purchased?
Tip #2: Know Your Customers
Second, you need to know what kind of customers you plan to cater to. Candy stores generally appeal to two main kinds of customers:
Children and families who prefer "fun" kinds of candies.
Adults who have more mature tastes in candies.
Tip #3: Choose the Candy You Want to Sell
In order to choose the kind of candy you want to sell in your store, you need to look again at the first and second tips. Consider your candy store's "theme" as well as the kind of customer base you plan to cater to.
If you plan to operate a fun, fast-paced candy store that does most of its business with children and families, consider selling popular traditional candies like gumballs, Jawbreakers, lollipops, Jelly Beans, and Tootsie Rolls.
If you plan to operate a more mature establishment that caters mostly to adults, consider candies like gourmet chocolates, including chocolate-covered nuts, pretzels, cherries, and coffee and espresso beans.
Tip #4: Think About the Best Candy Displays
Now that you're familiar with your candy store, the kinds of customers you plan to have, and the types of candies you want to sell, you're ready to choose the candy displays that will best suit your business. Most all candy stores can use display items like glass and plastic containers, colored acrylic bins, and floor and countertop display racks; however, depending on your candy store's theme and the kinds of customers you expect, you can choose versions of these display tools that best suit your store.
For example, if your store will do business mostly with children and families, colored acrylic containers and bright display racks for your floors and counter top might be best. You can even add additional fun display items like gumball machines and lollipop trees.
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